Sally Ekus
Sally helps aspiring and established cookbook authors navigate publishing through consultations, monthly Ask Me Anything sessions, and educational resources. I partnered with Sally to transform hours of expert knowledge into engaging content that educates, builds trust, and grows her audience.
Social Media Graphics
Standalone educational graphics designed to extend the reach of each AMA beyond the newsletter.Using key insights from the AMA series, I created individual graphics that highlighted a single takeaway in a format optimized for Instagram. These posts helped reinforce important ideas while keeping Sally's audience engaged between events.
Promotional Materials
Marketing materials designed to promote in events.From conference flyers to promotional graphics, I created materials that clearly communicated Sally's services while maintaining a consistent visual identity across both print and digital platforms.
Educational Newsletter Posters
Turning AMA sessions into concise, visually engaging educational resources.Each month, I identified the most valuable insights from the AMA and designed a "Top 10 Takeaways" poster that could be shared through Sally's newsletter and social media.
Discover Permaculture
Discover Permaculture is a global online education platform founded by Geoff Lawton, one of the world's leading permaculture educators. The platform delivers immersive online courses, educational resources, and digital learning experiences to thousands of students worldwide. I supported the team across website strategy, product launches, email campaigns, onboarding, marketing assets, and digital content, helping create a seamless experience from first visit to course enrollment.
Website & Launch Strategy
Designed and refined landing pages for online course launches while improving content structure, user flow, and conversion pathways across the website.Click the image to explore the live landing page.
Marketing & Digital Assets
Created digital marketing assets used across websites, promotional campaigns, and the Discover Permaculture ecosystem. My work included graphics, educational visuals, promotional materials, and artwork featured within the company's iOS app.Click the image to explore the App Store listing.
Let's Talk
Every project starts with a conversation.Whether you have a finished idea, a rough sketch, or simply know what you're trying to achieve, I'd be happy to explore how we can bring it to life together.Let's create something your audience will want to read, use, and share.